Thumbnail Strategy
Thumbnail Strategy
that
that
works.
works.
Scroll Down
@aanchalcreates
Yo, I’m Aanchal
A Thumbnail Designer and Strategist. I help creators grow with thumbnails that actually get clicks.
A Thumbnail Designer and Strategist. I help creators grow with thumbnails that actually get clicks.
A Thumbnail Designer and Strategist. I help creators grow with thumbnails that actually get clicks.
04
04
M
M
M
+
+
+
Thumbnails Clicks
Thumbnails Clicks
Thumbnails Clicks
+
+
+
Designs created
Designs created
Designs created
+
+
+
Creator Clients
Creator Clients
Creator Clients
Trusted by Leading Creators & Brands
Trusted by Leading Creators & Brands
Mohak Mangal
4M+ Subscribers
Aanchal has been a valuable asset to my team. She’s incredibly creative, growth driven, and constantly pushes boundaries to elevate our work. What sets her apart is her openness to feedback while confidently challenging ideas when needed. She’s never a Yes person. She brings clarity, logic, and strategy to every decision. I’ve seen her shift our creative direction for the better multiple times. Her blend of creativity and sharp thinking has transformed how we approach visual storytelling.
KK Create
3.05M+ Subscribers
Aanchal’s talent for creating thumbnails is incredible. She just gets the vibe we’re going for, often delivering designs that are even better than what we imagined. Since working with her, our engagement has visibly improved, especially with the new visual style she’s brought to our documentaries. Her work is clean, clickable, and full of story. The consistency and care she puts into every design has made our content feel more professional and true to us.
Thugesh
6.27M+ Subscribers
The experience was absolutely lovely! She is really professional at her work, rarely do you come across someone who takes thumbnails this seriously. I love how she never compromises on the quality, no matter what. She always prefers quality over quantity, and that’s something I deeply admire. I genuinely believe this is just the beginning for her, there's a long, exciting road ahead! 🥳
Finance with Sharan
(Shreya Hegde)
3.5M+ Subscribers
Working with Aanchal has been an absolute smooth sail. She’s not only talented but incredibly dependable. She stepped in last minute when our regular designer was unavailable and still delivered top quality. What I admire most is that she actually watches the video, understands the content, and reflects it perfectly in her designs. Her attention to detail and ability to translate ideas visually is unmatched. Honestly, she’s the best in the game right now. No hesitation recommending her.
Shivanshu Agrawal
1.52M+ Subscribers
Aanchal is a total game changer. Her designs have taken my thumbnails to the next level. She always shares multiple strong options, making it easy to pick the best one. She’s just a call or message away, which keeps the process super smooth. What I love most is that she gets YouTube. Having someone to bounce ideas off who really understands the platform has been a huge help.
Traya
(Raja Singh - Manager)
681k+ Subscribers
Working with Aanchal has been a total win. In a short span, our views doubled and the channel grew by 30 percent. Her quality is top notch. She took the time to understand Traya’s brand, our ethics, tone, and visual language, and delivered creatives that didn’t just look good, they performed. Her process is smooth, and she walks you through the why behind every design, which makes decisions faster and more strategic. Highly recommend her for brands and creators.
Ansh Mehra
586k+ Subscribers
Working with Aanchal has been a game changer. Our most successful video to date took off largely because of her thumbnail and creative vision. She brings a clear, well structured process, always sharing strong concepts, welcoming feedback, and thinking strategically. What really stands out is her growth mindset. She is constantly learning, evolving, and pushing the bar higher with every project. Our team has learned a lot from her. If you're serious about launching or scaling your YouTube channel, Aanchal is exactly the kind of partner you want on board.
Mrtechpedia
469k+ Subscribers
It's genuinely fun working with Aanchal. Her work is commendable. My thumbnails look so much better and stand out in a tough niche. It’s not easy to show the same kind of content like phones in fresh ways, but she somehow manages to do it every single time. That’s what makes her different. She brings something new to the table, always.
Beyond Boundries
28.1k+ Subscribers
Aanchal is truly one of the best thumbnail designers in India. I worked with her on my most important documentary, and she brought multiple creative ideas, all with solid reasoning behind them. Her powerful, realistic designs made a huge impact. She went above and beyond and gave it her best. I’ll keep working with her. If you want something truly creative, I recommend Aanchal without hesitation.
Wint Wealth
(Srishti - Manager)
689k+ Subscribers
Aanchal is super sharp and precise with her work. Even with the best of designers, you sometimes have to spend some time to get them to understand the vision you come with. But with Aanchal, it's been super smooth from the get go. Some of our best performing videos have been helped by the Thumbnails that Aanchal made for us. Even when I tell her an idea I have, I can know for sure that she will make it 2x better with her own creative vision. I would definitely look forward to working with her again.
Monkey Magic
2.27M+ Subscribers
Working with Aanchal has been really transforming for us at Monkey Magic. She not only uses her photoshop magic in the pictures but sits with us over video calls to ideate and come up with interesting thumbnails, and we see the difference in our Youtube CTR. She is super easy to work with and very professional with her time commitments. Over all a great balance of creativity & understanding the youtube platform.
Mohak Mangal
4M+ Subscribers
Aanchal has been a valuable asset to my team. She’s incredibly creative, growth driven, and constantly pushes boundaries to elevate our work. What sets her apart is her openness to feedback while confidently challenging ideas when needed. She’s never a Yes person. She brings clarity, logic, and strategy to every decision. I’ve seen her shift our creative direction for the better multiple times. Her blend of creativity and sharp thinking has transformed how we approach visual storytelling.
KK Create
3.05M+ Subscribers
Aanchal’s talent for creating thumbnails is incredible. She just gets the vibe we’re going for, often delivering designs that are even better than what we imagined. Since working with her, our engagement has visibly improved, especially with the new visual style she’s brought to our documentaries. Her work is clean, clickable, and full of story. The consistency and care she puts into every design has made our content feel more professional and true to us.
Thugesh
6.27M+ Subscribers
The experience was absolutely lovely! She is really professional at her work, rarely do you come across someone who takes thumbnails this seriously. I love how she never compromises on the quality, no matter what. She always prefers quality over quantity, and that’s something I deeply admire. I genuinely believe this is just the beginning for her, there's a long, exciting road ahead! 🥳
Finance with Sharan
(Shreya Hegde)
3.5M+ Subscribers
Working with Aanchal has been an absolute smooth sail. She’s not only talented but incredibly dependable. She stepped in last minute when our regular designer was unavailable and still delivered top quality. What I admire most is that she actually watches the video, understands the content, and reflects it perfectly in her designs. Her attention to detail and ability to translate ideas visually is unmatched. Honestly, she’s the best in the game right now. No hesitation recommending her.
Shivanshu Agrawal
1.52M+ Subscribers
Aanchal is a total game changer. Her designs have taken my thumbnails to the next level. She always shares multiple strong options, making it easy to pick the best one. She’s just a call or message away, which keeps the process super smooth. What I love most is that she gets YouTube. Having someone to bounce ideas off who really understands the platform has been a huge help.
Traya
(Raja Singh - Manager)
681k+ Subscribers
Working with Aanchal has been a total win. In a short span, our views doubled and the channel grew by 30 percent. Her quality is top notch. She took the time to understand Traya’s brand, our ethics, tone, and visual language, and delivered creatives that didn’t just look good, they performed. Her process is smooth, and she walks you through the why behind every design, which makes decisions faster and more strategic. Highly recommend her for brands and creators.
Ansh Mehra
586k+ Subscribers
Working with Aanchal has been a game changer. Our most successful video to date took off largely because of her thumbnail and creative vision. She brings a clear, well structured process, always sharing strong concepts, welcoming feedback, and thinking strategically. What really stands out is her growth mindset. She is constantly learning, evolving, and pushing the bar higher with every project. Our team has learned a lot from her. If you're serious about launching or scaling your YouTube channel, Aanchal is exactly the kind of partner you want on board.
Mrtechpedia
469k+ Subscribers
It's genuinely fun working with Aanchal. Her work is commendable. My thumbnails look so much better and stand out in a tough niche. It’s not easy to show the same kind of content like phones in fresh ways, but she somehow manages to do it every single time. That’s what makes her different. She brings something new to the table, always.
Beyond Boundries
28.1k+ Subscribers
Aanchal is truly one of the best thumbnail designers in India. I worked with her on my most important documentary, and she brought multiple creative ideas, all with solid reasoning behind them. Her powerful, realistic designs made a huge impact. She went above and beyond and gave it her best. I’ll keep working with her. If you want something truly creative, I recommend Aanchal without hesitation.
Wint Wealth
(Srishti - Manager)
689k+ Subscribers
Aanchal is super sharp and precise with her work. Even with the best of designers, you sometimes have to spend some time to get them to understand the vision you come with. But with Aanchal, it's been super smooth from the get go. Some of our best performing videos have been helped by the Thumbnails that Aanchal made for us. Even when I tell her an idea I have, I can know for sure that she will make it 2x better with her own creative vision. I would definitely look forward to working with her again.
Monkey Magic
2.27M+ Subscribers
Working with Aanchal has been really transforming for us at Monkey Magic. She not only uses her photoshop magic in the pictures but sits with us over video calls to ideate and come up with interesting thumbnails, and we see the difference in our Youtube CTR. She is super easy to work with and very professional with her time commitments. Over all a great balance of creativity & understanding the youtube platform.
My Process
Keeping it simple, because life’s already complicated enough.
Keeping it simple, because life’s already complicated enough.
Keeping it simple, because life’s already complicated enough.
1.
Brief
You share your script, rough cut, or concept. I dive deep to capture the message and vibe.
1.
Brief
You share your script, rough cut, or concept. I dive deep to capture the message and vibe.
1.
Brief
You share your script, rough cut, or concept. I dive deep to capture the message and vibe.
2.
Research
I brainstorm 4–7 click-worthy thumbnail ideas using your niche, topic, and audience psychology.
2.
Research
I brainstorm 4–7 click-worthy thumbnail ideas using your niche, topic, and audience psychology.
2.
Research
I brainstorm 4–7 click-worthy thumbnail ideas using your niche, topic, and audience psychology.
3.
design
I craft high-quality, scroll-stopping thumbnails—sharing updates so you're never left guessing.
3.
design
I craft high-quality, scroll-stopping thumbnails, sharing updates so you're never left guessing.
3.
design
I craft high-quality, scroll-stopping thumbnails, sharing updates so you're never left guessing.
3.
design
I craft high-quality, scroll-stopping thumbnails, sharing updates so you're never left guessing.
4.
Refine
We polish fast using your feedback—aiming for designs you'd double-click yourself. Final files shared.
4.
Refine
I polish fast using your feedback aiming for designs you'd double-click yourself. Final files shared.
4.
Refine
We polish fast using your feedback aiming for designs you'd double-click yourself. Final files shared.
4.
Refine
We polish fast using your feedback aiming for designs you'd double-click yourself. Final files shared.
5.
Optimize
We monitor post-launch, run A/B tests, and tweak thumbnails for best possible results.
5.
Optimize
I monitor post-launch, run A/B tests, and tweak thumbnails for best possible results.
5.
Optimize
We monitor post-launch, run A/B tests, and tweak thumbnails for best possible results.
5.
Optimize
We monitor post-launch, run A/B tests, and tweak thumbnails for best possible results.
My Services
Ideation & Strategy
I study the video’s core idea through your script or concept, research the target audience, and understand the story and vibe, ensuring every thumbnail idea speaks directly to what makes people click, Thumbnail ideas are shared as rough sketches for easy visualization and discussion.
Optional Add-ons
Hook improvement: Helping you craft a stronger intro that delivers exactly what your thumbnail title promise.
Title ideas: Suggesting catchy, high-performing titles that work seamlessly with the thumbnail and video content.
Ideation & Strategy
I study the video’s core idea through your script or concept, research the target audience, and understand the story and vibe, ensuring every thumbnail idea speaks directly to what makes people click, Thumbnail ideas are shared as rough sketches for easy visualization and discussion.
Optional Add-ons
Hook improvement: Helping you craft a stronger intro that delivers exactly what your thumbnail title promise.
Title ideas: Suggesting catchy, high-performing titles that work seamlessly with the thumbnail and video content.
Ideation & Strategy
I study the video’s core idea through your script or concept, research the target audience, and understand the story and vibe, ensuring every thumbnail idea speaks directly to what makes people click, Thumbnail ideas are shared as rough sketches for easy visualization and discussion.
Optional Add-ons
Hook improvement: Helping you craft a stronger intro that delivers exactly what your thumbnail title promise.
Title ideas: Suggesting catchy, high-performing titles that work seamlessly with the thumbnail and video content.
Design
I design high-quality, clean, and scroll-stopping thumbnails - either based on your provided brief or based on the ideas I develop through research and audience understanding.
Every design focuses on clarity, strong visual hierarchy, and emotional impact, ensuring the thumbnail stands out instantly without feeling cluttered or confusing.
Design
I design high-quality, clean, and scroll-stopping thumbnails - either based on your provided brief or based on the ideas I develop through research and audience understanding.
Every design focuses on clarity, strong visual hierarchy, and emotional impact, ensuring the thumbnail stands out instantly without feeling cluttered or confusing.
Design
I design high-quality, clean, and scroll-stopping thumbnails - either based on your provided brief or based on the ideas I develop through research and audience understanding.
Every design focuses on clarity, strong visual hierarchy, and emotional impact, ensuring the thumbnail stands out instantly without feeling cluttered or confusing.
Performance Tracking & Optimization
I offer A/B testing support where I track the video's initial performance and suggest small tweaks to the thumbnail or title if needed, The aim is to make gradual improvements based on how viewers are responding, helping the video get a better chance to perform over time.
Performance Tracking & Optimization
I offer A/B testing support where I track the video's initial performance and suggest small tweaks to the thumbnail or title if needed, The aim is to make gradual improvements based on how viewers are responding, helping the video get a better chance to perform over time.
Performance Tracking & Optimization
I offer A/B testing support where I track the video's initial performance and suggest small tweaks to the thumbnail or title if needed, The aim is to make gradual improvements based on how viewers are responding, helping the video get a better chance to perform over time.
I’m all over the Internet
I’m all over the Internet
@aanchal_creates
39.7K Followers
@aanchal_creates
42K Followers
@aanchal_creates
39.7K Followers
@aanchal_creates
39.7K Followers
@aanchalcreates
5K Followers
@aanchalcreates
5K Followers
@aanchalcreates
5K Followers
@aanchalcreates
13.5K Followers
@aanchalcreates
13.5K Followers
@aanchalcreates
13.5K Followers
@aanchalcreates
13.5K Followers
@aanchalcreates
20.2K Followers
@aanchalcreates
20.2K Followers
@aanchalcreates
20.2K Followers
work.aanchalcreates@gmail.com
work.aanchalcreates@gmail.com
work.aanchalcreates@gmail.com
Send Message
Most common questions.
Most common questions.
Do you guarantee CTR improvement?
No one can. But I give your content the best shot with strong ideas and high-performing design.
Do you guarantee CTR improvement?
No one can. But I give your content the best shot with strong ideas and high-performing design.
Do you guarantee CTR improvement?
No one can. But I give your content the best shot with strong ideas and high-performing design.
Do you only design or help with strategy too?
I do both. From idea to layout to emotional hooks, I help you build thumbnails that work.
Do you only design or help with strategy too?
I do both. From idea to layout to emotional hooks, I help you build thumbnails that work.
Do you only design or help with strategy too?
I do both. From idea to layout to emotional hooks, I help you build thumbnails that work.
Can I get the PSD file?
Yes, on request for an extra charge. Files are clean and organized.
Can I get the PSD file?
Yes, on request for an extra charge. Files are clean and organized.
Can I get the PSD file?
Yes, on request for an extra charge. Files are clean and organized.
What’s your typical turnaround time?
2–3 working days after concept approval. A week is ideal for both ideation and design.
What’s your typical turnaround time?
2–3 working days after concept approval. A week is ideal for both ideation and design.
What’s your typical turnaround time?
2–3 working days after concept approval. A week is ideal for both ideation and design.
What are your payment terms?
50% in advance, balance before delivery.
What are your payment terms?
50% in advance, balance before delivery.
What are your payment terms?
50% in advance, balance before delivery.
Do you revise if I don’t like the first draft?
Yes, but I first align on the concept. So the design is already in the right direction. Small tweaks are welcome.
Do you revise if I don’t like the first draft?
Yes, but I first align on the concept. So the design is already in the right direction. Small tweaks are welcome.
Do you revise if I don’t like the first draft?
Yes, but I first align on the concept. So the design is already in the right direction. Small tweaks are welcome.
How many revisions do I get?
Unlimited within the approved concept. New ideas mean a new concept fee.
How many revisions do I get?
Unlimited within the approved concept. New ideas mean a new concept fee.
How many revisions do I get?
Unlimited within the approved concept. New ideas mean a new concept fee.
What makes your thumbnails different?
I design for clicks, not just looks. Every thumbnail is rooted in strategy and audience psychology.
What makes your thumbnails different?
I design for clicks, not just looks. Every thumbnail is rooted in strategy and audience psychology.
What makes your thumbnails different?
I design for clicks, not just looks. Every thumbnail is rooted in strategy and audience psychology.
Do you teach thumbnail designing?
Yes, I host masterclasses and share regular content on social media.
Do you teach thumbnail designing?
Yes, I host masterclasses and share regular content on social media.
Do you teach thumbnail designing?
Yes, I host masterclasses and share regular content on social media.
Work With Me
Drop your details in the form and let’s create something awesome.
Work With Me
Drop your details in the form and let’s create something awesome.
Work With Me
Drop your details in the form and let’s create something awesome.